Fiverr.com is dubbed the world’s largest freelance services marketplace for lean entrepreneurs to focus on growth & create a successful business at affordable costs. Jobs start from $5 hence the name Fiverr, but sellers are at liberty to charge a higher price for the services.
Levi Newman, my special feature guest on Episode 64 of The Business Generals Podcast is Fiverr Top Seller making over six figures a year proving freelance copywriting services. He has an amazing and inspirational story that is best hear in his own voice on the Podcast however if you would love to have a quick read of the highlights of Levi’s story then this highlight reel is for you!
Levi Newman is a freelance international copywriter on fiverr.com focused on crafting engaging marketing and advertising content. His work has been featured by numerous media outlets including Huffington Post Live, U.S. News and World Report and Social Media Today.
The Army, Afghanistan and becoming a writer
Levi enjoyed writing since he was in high school. He joined the army so he could be able to go to college, left the army at age 28 then attended the University of Missouri where he graduated from at age 32. Levi was among the first soldiers in Afghanistan after 9/11 and the first to take detainees to Guantanamo bay. Being the first soldiers in Afghanistan was very challenging for him and his fellow soldiers.
Immediately after leaving the army, Levi went straight to university. In his junior year, he got an internship at Veterans United, a fortune 500 real estate company. He later became a director and senior marketing writer for about 3 years during which he won industry awards for his great performance. Eventually he decided to leave the company and apply for a senior marketing/writing position at an international crafts company. He got the job and worked there for about one year before leaving to become a freelancer on Fiverr.
Levi had tried other freelance platforms like Upwork but didn’t like the bidding system and on Christmas day that year, he chose to start working on Fiverr as side hobby but he got a few orders within 2 days and that got his attention. In the following 3 months, he was doing very well and had made good money.
Going Full Time on Fiverr
Levi figured if he could make $100 a day ($3,000) a month, it would be enough for him to go full time and sustain his family and lifestyle. He worked harder and more aggressively with this goal in mind and after 6 months his work pipeline had grown and he decided to raise his prices and earn more per hour and it worked out, Levi went full time.
Levi’s first gig was offering a service of writing 250 words about a person’s business. One of his first big orders was fixing a client’s 25 page business plan for $600. After that big order he decided to niche down and streamline his gigs so he could deliver the best service to his buyers.
Income growth on Fiverr
Levi says there is a big misconception that a person cannot make good money on Fiverr or that they will always be limited to $5 jobs. Some people limit themselves by downplaying their worth through providing their services for very low prices, which Levi says is a self worth mindset problem.
Levi says Fiver is a universal platform for anybody that wants to make a little bit of money offering their services to buyers. He says he personally works very hard for months at a time without taking a single day off and then he can take time off when he needs to.
He doesn’t care much about the money or success, he does it because he likes spending time with his family. Working on Fiverr enables him to give his family the best life, and he also gets the benefit of a laptop lifestyle able to work while travelling with his family.
“If you willing to put in the work and go the extra mile, you can really be successful and become a full-time freelancer.”
Core revenue streams
Fiverr is his main income source. He also gets some work via LinkedIn. He just started a new and fun t-shirt business with his wife. The business’ website is www.sagemodeapparel.com
Reason for success on Fiverr
Levi says what contributed to his fast success on the platform was
- His availability and being able to talk to people when he was needed, he believes you should respond to messages fast, always make sure you are available.
- He also made sure that he offered great value by making sure he delivered or over-delivered on exactly what his buyers needed.He says as a seller you need to offer value that will set you apart from the rest who are offering the same service that you are offering.
Growth strategy in the beginning
Levi used to focus on each buyer individually and the business just took off via word of mouth. He has never used social media to market his gigs. He feels that social media is limiting in terms of actual human interaction and prefers to talk to people first hand as much as possible. Half of the work he gets, comes from word of mouth referrals.
“If you have a strong social media base then you can use it to market your Fiverr gigs”
Scaling the business
Levi doesn’t have as assistant but at times wishes he did. Client orders keep pouring in regardless of what he is doing. It’s easier to serve recurring client work but harder for new clients because it takes time to understand some of their needs.
Levi shares how full his pipeline can get and at times he could be turning down anywhere between 20 to 30 orders a day because he is so busy.
Partnering with a top seller on Fiverr when starting out
Levi recommends that new sellers should look for partnerships with top sellers. There is a Fiverr seller who approached Levi so he could give them the extra work that he couldn’t do when he was very busy. The seller experienced a 70% increase in their Fiverr income due to Levi’s support. He is always very selective with the sellers he chooses to work with but says it’s a great strategy if you are starting out.
On average, Levi does about 250 orders per month of varying gig sizes. So far he has been averaging $16,000 a month in income. He turns away about $5,000 to $6,000 worth of orders every month because he is too busy.
Levi wishes Fiverr offered an opportunity where he could hire someone underneath him on Fiverr so that he could start a brand on Fiverr that would offer its services on a larger scale.
Biggest breakthrough moment
“It was the point when I hit $100 a day, it was very uplifting to know that I could do it.”
His jobs “gigs“ on Fiverr
His Amazon gig is the best draw card. The gig service is usually for Amazon products in the US, Canada, UK, and Australia. He writes everything about a product from the title, bullet points and the description. He writes them in a Word document so the buyer can copy paste them into Amazon for themselves. His work enables the buyers to successfully sell their products on Amazon. Levi has done over 9,000 Amazon listings.
In his other gig, Levi offers generalized writing services including writing website content, blog posts, brochures, B2B and B2C emails, personalized letters, and voice over scripts.
More on the Podcast
Check out the Podcast for a more in depth discussion and also to hear what Levi shares about:
- What you need in a good Amazon listing
- A day in life when starting out on Fiverr Vs. a day in life now
- Mentorsin his life
- Book recommendation for entrepreneurs
- Legacy and what that means to him
- Best way to connect with Levi and so much more!
Drop me a note if you enjoyed Levi’s story would love to hear from you…so that it from me until next time.
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